On August 26, Livan Auto released the official exterior images of its all-new micro electric vehicle, the Livan Blue Balloon. The new car was previously named Blue Elf, positioned as a micro electric vehicle, and after launch it will compete with models such as the Wuling Hongguang MINIEV and QQ Ice Cream.
In terms of exterior, the Livan Blue Balloon adopts the cute design language commonly seen in micro cars, with round retro headlights paired with a closed grille, silver bumper trim adding a rugged feel, the charging port located behind the brand LOGO, and strip-like depressions on the body sides enriching the visual effect. The rear of the new car has a simple shape, the "C"-shaped taillights are highly recognizable, and the rear surround echoes the front surround. The body length, width, and height are 3100/1558/1610mm respectively, the wheelbase is 2015mm, and the curb weight is 815kg.
(The images below are previously exposed filing photos)
In terms of power, the new car's motor model is TZ160X30C, with a maximum power of 30kW. The lithium iron phosphate battery pack carried by the new car comes from Hefei Gotion High-tech Power Energy Co., Ltd., and the pure electric range is 210 kilometers.
Dada Commentary: Representative domestic fuel micro cars include Changan Alto, Guizhou Yunqiao, Chery QQ, Lechi, and others. These micro cars were very active in the early automotive market and solved the commuting and livelihood problems of ordinary people. With the improvement of living standards, the micro car market gradually shrank after 2010. Entering the new energy era, pure electric micro cars represented by the Wuling Hongguang MINIEV rekindled consumers' desire to buy. Models such as Geely Panda, Changan Lumin, Chery QQ Ice Cream, and Pentium Pony joined one after another, enriching the micro car product lineup. Livan Auto was established in 2022, and the Livan Blue Balloon is the brand's first micro car, with an expected price of around 30,000. Compared with models of the same class, the Livan Blue Balloon does not have an advantage in power or range, and its sales network is also very limited. Its sales performance will not improve much, and consumers should try to choose models with a large market presence when buying.
